Strategy
How to Fire Your Customers
How to Fire Your Customers Not all of them. Just the ones you don't need. Recently, insurers State Farm and Allstate demonstrated how that's done by dumping longstanding clients in California. Love'em when they're profitable; leave'em when they're not.
By HOWARD TULLMAN, GENERAL MANAGING PARTNER, G2T3V AND CHICAGO HIGH TECH INVESTORS, @tullman
Illustration: Getty Images
Strategy By HOWARD TULLMAN
How to Fire Your Customers
How to Fire Your Customers Not all of them. Just the ones you don't need. Recently, insurers State Farm and Allstate demonstrated how that's done by dumping longstanding clients in California. Love'em when they're profitable; leave'em when they're not.
By HOWARD TULLMAN
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