Strategy
42 Years Ago, Magic Johnson Left an Estimated $5.2 Billion of Nike Money on the Table
You probably know the Air Jordan story. But did you know Nike offered Magic stock five years before Michael Jordan's deal?
By JEFF HADEN, CONTRIBUTING EDITOR, INC.COM, @jeff_haden
Magic Johnson. Getty Images
Strategy By JEFF HADEN
42 Years Ago, Magic Johnson Left an Estimated $5.2 Billion of Nike Money on the Table
You probably know the Air Jordan story. But did you know Nike offered Magic stock five years before Michael Jordan's deal?
By JEFF HADEN
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