Marketing
Apple Tells Its Story Through Two Voices. How Your Company Can Do the Same
A company's internal and external voices set the tone for how employees and customers feel about the brand. Make sure you are using this to set yourself apart from your competitors.
By MARC EMMER, STRATEGY AND STRATEGIC PLANNING EXPERT, @MarcEmmer

Marketing By MARC EMMER
Apple Tells Its Story Through Two Voices. How Your Company Can Do the Same
A company's internal and external voices set the tone for how employees and customers feel about the brand. Make sure you are using this to set yourself apart from your competitors.
By MARC EMMER

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