Digital Transformation  

Metaverse Fashion Week Is Here. For Brands, It's an Opportunity to Reach New Customers

Luxury fashion brands have built their legacies on being inaccessible to most. Web 3.0 is changing their approach.

By REBECCA DECZYNSKI, STAFF REPORTER, INC, @rebecca_decz


Jonathan Simkhai's virtual fashion show hosted on the platform Second Life. Photo: Jonathan Simkhai



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